Businesses Can Gain Trust Without Security Certifications
March 19, 2025
Building trust is crucial for any business, especially when dealing with customers, investors, and partners. Many people or businesses believe that getting security certifications like ISO 27001 or SOC 2 is the only way to prove they take security seriously. But the truth is, businesses can earn trust even before having these certifications. To implement […]

Building trust is crucial for any business, especially when dealing with customers, investors, and partners. Many people or businesses believe that getting security certifications like ISO 27001 or SOC 2 is the only way to prove they take security seriously. But the truth is, businesses can earn trust even before having these certifications.
To implement it right, getting security certification takes time and can be an expensive journey especially for startups and small businesses. However, instead of just waiting, you can show your commitment to security by taking actions and being open about your efforts.
Always follow basic security practices
Make sure to:
- Encrypt all customers data that you store or process.
- Backup customers data on a regular basis. Many hosting providers currently offer automated backup solutions.
- Keep the operating system and all other systems supporting your business updated timely.
- Run security checks and tests regularly. There are many affordable automated vulnerability scanners available. (By the way, FEHA provides web vulnerability scanner as part of its platform for FREE)
- Use multi-factor authentication (MFA) everywhere for extra protection
Be open about your security efforts
Customers and investors don’t just want a certificate, they want to know how you actually handle security. Add a security page to your website, where you can share details and updates on improvements. Be honest about how you manage security risks.
Plan for certifications in the future
You don’t need certifications now, but having a plan to get them later shows long-term commitment. Let customers and partners know how and when you plan to achieve the compliance certificate. When you are committed, you can already engage a certification audit firm. Once you sign the contract, they are happy to provide a letter confirming your plan for the audit. This can be shared with your potential and current customers. FEHA can help you with designing your implementation plan until you are ready for an audit.
Security certifications are helpful but not the only way to build trust. By following strong security practices, being transparent, and using industry best practices, businesses can establish credibility early on. Certifications can come later because what matters most is taking action today. Book a demo with FEHA when you’re planning or ready for the certification journey.